Brand Identity • 2026

Brand Identity • 2026

Brand Identity • 2026

Northwater electrical

Northwater electrical

Northwater
electrical

NORTHWATER ELECTRICAL

BRAND IDENTITY • 2026

electrical

services

challenge

A new identity from scratch, and 4 weeks to launch, proved to be a challenge of its own. With Northwater Electrical providing services in 48 suburbs, they needed a system strong enough to keep themselves centralised without diluting their brand. Their focus on community and keeping people connected was their most important asset, and their key to standing out.

aerial-view-city-ocean
northwater-electrical-logo-white
Billboard-mockup-ocean-yellow
two-flags-outdoor-mockup
four-street-wall-billboards
website-home-page-mockup
brand-guidelines-system
yellow-wire-cutters
northwater-electrical-gloves-black
business-card-mockup
yellow-business-card-mockup
advertisement-layout-white-text-black-background
instagram-phone-mockup
invoice-quote-mockups
instagram-carousel-mockup
yellow-fence-mesh-advertising
tradie-hi-vis-work-shirt-mockup
tradie-cap-mockup-black
hilux-wrap-mockup-in-driveway
aerial-view-city-ocean
northwater-electrical-logo-white
aerial-view-city-ocean
northwater-electrical-logo-white
aerial-view-city-ocean
northwater-electrical-logo-white
Billboard-mockup-ocean-yellow
Billboard-mockup-ocean-yellow
Billboard-mockup-ocean-yellow
two-flags-outdoor-mockup
two-flags-outdoor-mockup
two-flags-outdoor-mockup
four-street-wall-billboards
four-street-wall-billboards
four-street-wall-billboards
website-home-page-mockup
website-home-page-mockup
website-home-page-mockup

challenge

A new identity from scratch, and 4 weeks to launch, proved to be a challenge of its own. With Northwater Electrical providing services in 48 suburbs, they needed a system strong enough to keep themselves centralised without diluting their brand. Their focus on community and keeping people connected was their most important asset, and their key to standing out.

challenge

A new identity from scratch, and 4 weeks to launch, proved to be a challenge of its own. With Northwater Electrical providing services in 48 suburbs, they needed a system strong enough to keep themselves centralised without diluting their brand. Their focus on community and keeping people connected was their most important asset, and their key to standing out.

Keeping connected

Developing a new system around Northwater's "Keeping Connected" called for a modernised typeface, prominent colour palette, and a unified voice, so the brand could deliver on reliability whenever called upon.

brand-guidelines-system
brand-guidelines-system
brand-guidelines-system
yellow-wire-cutters
yellow-wire-cutters
yellow-wire-cutters
northwater-electrical-gloves-black
northwater-electrical-gloves-black
northwater-electrical-gloves-black
business-card-mockup
business-card-mockup
business-card-mockup
yellow-business-card-mockup
yellow-business-card-mockup
yellow-business-card-mockup
advertisement-layout-white-text-black-background
advertisement-layout-white-text-black-background
advertisement-layout-white-text-black-background

Keeping connected

Developing a new system around Northwater's "Keeping Connected" called for a modernised typeface, prominent colour palette, and a unified voice, so the brand could deliver on reliability whenever called upon.

instagram-phone-mockup
instagram-phone-mockup
instagram-phone-mockup
invoice-quote-mockups
invoice-quote-mockups
invoice-quote-mockups
instagram-carousel-mockup
instagram-carousel-mockup
instagram-carousel-mockup
yellow-fence-mesh-advertising
yellow-fence-mesh-advertising
yellow-fence-mesh-advertising
tradie-hi-vis-work-shirt-mockup
tradie-hi-vis-work-shirt-mockup
tradie-hi-vis-work-shirt-mockup
tradie-cap-mockup-black
tradie-cap-mockup-black
tradie-cap-mockup-black
hilux-wrap-mockup-in-driveway
hilux-wrap-mockup-in-driveway
hilux-wrap-mockup-in-driveway

outcome

The new identity gave Northwater its edge. Starting with no identity, this business now has one voice, allowing them to move faster, deliver bigger promises, and keep more Aussies connected. With a future full of new possibilities, Northwater stands united, everywhere.

outcome

The new identity gave Northwater its edge. Starting with no identity, this business now has one voice, allowing them to move faster, deliver bigger promises, and keep more Aussies connected. With a future full of new possibilities, Northwater stands united, everywhere.

MORE WORK

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Get on track to become the best in your market.

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Get on track to become the best in your market.